This descriptive, single, intrinsic case study seeks to answer the following questions: Why should business practitioners and educators work together in solving business problems? How are the business problems of companies handled in a master’s degree programme in Finland? The case study is based on multiple sources of documents collected and developed during the ten years of the programme. It demonstrates that solving authentic business problems in a learning community of business practitioners, i.e. students, as well as educators, i.e. teachers and thesis advisors, leads to solutions that satisfy practitioners, educators, and the business community. This case is an example of how solving business problems together contributes to the better performance of businesses and a better society in Finland.