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Kampaamon uuden liiketilan avajaisten markkinointi, CASE: Kampaamo parturi Net

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Kampaamon uuden liiketilan avajaisten markkinointi, CASE: Kampaamo parturi Net

The purpose of the thesis was to advertise the opening of the new business space of Kampaamo parturi Net. The hairdresser moved to the new premises in June. The aim was to market on Facebook and make a brochure. The information was gathered from literature, Internet and magazines. Empirical research methods were not used in creating the thesis because it was not the most appropriate way to collect data in this case. The success of the work was measured by the number of visitors on the opening and by commissioner’s satisfaction with the work. Goal set to number of visitors was fulfilled, although the commissioner was hoping for better sales. The commissioner was satisfied with the Facebook advertising and the layout of the brochure.

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