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Tapa, jolla yritys vastaa sen räätälöityvien tuotteiden kysyntään, määrittää yrityksen menestymisen. Sen on ymmärrettävä mikä arvo asiakkaalle syntyy, kun sen yksilökohtaiset tarpeet otetaan huomioon tuotetta räätälöitäessä. Toisaalta, yrityksen on ymmärrettävä kustannus, joka näiden tarpeiden huomioon ottamimisesta syntyy. Yhdistämällä nämä tiedot oikein tilaus-toimitus-prosessin suunnittelussa ja valinnassa voidaan kutakin valittua asiakasta tai asiakasryhmää palvella kannattavasti. Tämän diplomityöntavoite on kehittää tutkimuksen toimeksiantajan Vahterus Oy:n tilaus-toimitus-prosessia. Perusteena ovat kolmen tärkeimmän asiakasryhmän tarpeet sekä tieto nykyisestä prosessista. Tutkimuksen teoreettinen perusta luodaan tutustumalla kirjallisuuteen räätälöinnistä, asiakaslähtöisyydestä sekä toimitus-prosessien eriyttämisestä. Order-winner ja order-qualifier kriteerien selvittäminen ja niiden käyttö oikean prosessin valinnassa muodostaa tutkimuksen teoreettisen ytimen. Empiriaosassa analysoitiin case-yrityksen nykyisen tilaus-toimitus-prosessin toiminta. Prosessin kehittämistyön pohjaksi selvitetettiin case-yrityksen kolmen tärkeimmän asiakasryhmän erityispiirteet ja tarpeet haastattelututkimuksella. tilaus-toimitus-prosessin analyysissä havaittiin huomattavaa asiakasryhmäkohtaista vaihtelua läpimenoajoissa. Tämä johtui tilatun tuotteen tyypistä sekä asiakkaiden erityisvaatimuksista. Haastattelututkimuksessa vahvistuinäkemys asiakasryhmien tilaus-toimitus-prosessille asettamien vaatimuksien selkeistä eroista. Johtopäätöksenä esitetään erilaisia toimitusstrategioita eri asiakasryhmille. Kustannus-tehokkuutta ja nopeutta vaativalle asiakasryhmälle prosessia tehostetaan suunnitteluprosessin automatisoinnilla. Joustavuutta vaativaa, korkeampia kustannuksia sallivaa asiakasryhmää palvellaan paremmin kehittämällä projektihallinnan ja myynnin työkaluja sekä henkilökunnan osaamista. Tutkimuksen tärkein kontribuutio yritykselle oli asiakasryhmien erojen tiedostaminen ja niiden huomioon ottaminen toimitustrategioiden ja organisaation jatkuvassa kehittämisessä.
Acquisition as a growth strategy is often burdened by subsequent unsatisfactory performance. The literature suggests that a potential cause is mismanagement of knowledge. Such mismanagement may occur if the barriers to knowledge sharing in acquisitioned growth are not adequately understood. Hence, the aim of this study is to improve understanding of the potentially most restrictive knowledge sharing barriers in acquisitioned growth. It does so through a case study in the context of the software business. The findings of the study will help companies with a strategy of growing through acquisitions to better prepare for the challenging task of managing such growth. The paper also contributes to the literature on knowledge management by defining knowledge sharing barriers in the context of acquisitioned growth in the software business. A contribution to growth literature is made by touching on the issue of the management of acquisitions from the perspective of knowledge management, and especially knowledge sharing.
The open education movement has witnessed ups and downs from initial interest in transparency and openness, followed by a lack of reuse of open educational resources (OER) and the massive boost of interest in massive open online courses (MOOCs). This article addresses educators' online behaviors and perceptions regarding participation in collaborative development of OER in online settings. Using a data-driven approach to study educators' perceptions, this article presents multiple considerations for collaborative OER development and validates a new model explaining educators' intention to participate in collaborative action. The findings reveal the contradictory nature of emotional ownership of knowledge: a critical enabling factor for commitment and a barrier to knowledge exchange in an open and transparent manner. The findings also show how outcome expectations regarding increase in reputation and status in the network do not influence the intention to share knowledge. Further interviews with idea-sharing platform users enable us to explain the favorable settings to resolve the dilemma of emotional ownership. The study contributes not only to further development of the open education movement but also to theory development of educators’ collaborative behaviors online.
In a high-technology field such as the software business, there are many companies striving for growth. For small software firms organic growth is a natural way to grow and often the chosen route. Effective knowledge sharing is crucial for an organically growing software company to extract maximum benefit from its existing resources. However, it can be argued that there exist many barriers to effective knowledge sharing in an organic growth context. For companies that have an intention to grow it is important to identify these possible pitfalls lining the growth path. Using an empirical case study, this paper aims to increase the understanding of the biggest potential knowledge sharing barriers that an organically growing software company may face. Management able to recognize such barriers to knowledge sharing could support growth by acting to prevent the barriers from arising and eliminating those already in place.
Vitality from walking and cycling presents results from PYKALA II –project which was carried out in 2009-2013 in Transport Research Centre Verne of Tampere University of Technology. The aim of the project was to produce new knowledge in order to tap into the potential for walking and cycling even better. The four components of the project were increasing the share of cycling in urban traffic, pedestrian areas as part of city life, developing the monitoring of walking and cycling and best practices in cycling winter maintenance processes as well as in cost-benefit analyses of cycling schemes. Material was collected from several European countries and cities. Case cities in the project were Linkoping, Lund and Umea (Sweden); Copenhagen (Denmark); Nijmegen, Delft, Utrecht and ‘s-Hertogenbosch (the Netherlands); Sheffield and Peterborough (Great Britain) and Oulu (Finland). In addition, expert interviews were held with Gehl Architects (Copenhagen) and Decisio companies (Amsterdam) as well as in TU Delft. The purpose of this book is to serve as stimulus for developing highquality walking and cycling conditions in Finnish cities. The book gathers diverse knowledge for instance on how improving pedestrian conditions affects businesses and how geographical data may be utilized in the designing of a cycling network. In addition, it provides concrete guidance for designing spaces for pedestrians and to improve cycling conditions year-round. One picture is worth a thousand words, and thus the results are presented with the help of multitude of figures. This book is continuation to Best European practices in promoting cycling and walking, which was published in 2011 by Transport Research Centre Verne.
The objective of the thesis was to create a framework that can be used to define a manufacturing strategy taking advantage of the product life cycle method, which enables PQP enhancements. The starting point was to study synkron implementation of cost leadership and differentiation strategies in different stages of the life cycles. It was soon observed that Porter’s strategies were too generic for the complex and dynamic environment where customer needs deviate market and product specifically. Therefore, the strategy formulation process is based on the Terry Hill’s order-winner and qualifier concepts. The manufacturing strategy formulation is initiated with the definition of order-winning and qualifying criteria. From these criteria there can be shaped product specific proposals for action and production site specific key manufacturing tasks that they need to answer in order to meet customers and markets needs. As a future research it is suggested that the process of capturing order-winners and qualifiers should be developed so that the process would be simple and streamlined at Wallac Oy. In addition, defined strategy process should be integrated to the PerkinElmer’s SGS process. SGS (Strategic Goal Setting) is one of the PerkinElmer’s core management processes. Full Text: Null
Social media can enable and significantly increase the collaboration and learning from customers in various ways, for instance by novel social ways of providing and receiving feedback from new products and concepts. We have created a model that can support managers and researchers to better analyse and understand the possibilities of social media approaches especially from the business-to-business (B2B) customer interface standpoint. We used the model to analyse found various types of business-to-business related social media approaches to create new understanding of the scarcely researched field of social media in the customer learning and the customer interface of B2B innovation.
Today's business environment has become increasingly unexpected and fast changing because of the global competition. This new environment requires the companies to organize their control differently, e.g. by logistic process thinking. Logistic process thinking in software engineering applies the principles of production process to immaterial products. Processes must be optimized, so that every phase adds value to the customer, and the lead times can be cut shorter to meet the new customer requirements. The purpose of this thesis is to examine and optimize the testing processes of software engineering concentrating on module testing, functional testing and their interface. The concept of logistic process thinking is introduced through production process, value added model and process management. Also theory of testing based on literature is presented, concentrating on module testing and functional testing. The testing processes of the Case Company are presented together with the project models in which they are implemented. The real life practices in module testing and functional testing and their interface are examined through interviews. These practices are analyzed against the processes and the testing theory, through which ideas for optimizing the testing process are introduced. The project world of the Case Company is also introduced together with two example testing projects in different life cycle phases. The examples give a view of how much effort of the project is put in different types of testing.
In the paradigm of open innovation it is recognized that valuable innovation-related knowledge is being increasingly widely distributed to various actors, organizations and communities. Social media can provide novel and useful ways of interacting and collaborating in innovation, likewise for creating new information and knowledge about customers for innovations. These have not so far been much investigated because of the novelty of social media concepts and approaches. Furthermore, the opportunities of social media are not yet well understood in the contexts of innovation and customer interaction, and importantly, while the business-to-consumer sector standpoint has been more researched and understood, the business-to-business sector standpoint has been very little studied in the above contexts. With the help of a literature review and a survey in Finnish companies, we studied the current situation regarding the opportunities of social media in facilitating customer interaction in the innovation process.