Making marketing happen : how great companies make strategic marketing planning work for them
Finna-recension
Making marketing happen : how great companies make strategic marketing planning work for them
Sparad:
Fysisk beskrivning |
xvi, 377 sivua : kuvitettu |
---|---|
Språk |
engelska |
Originalverkets språk |
engelska |
Utgivare |
Oxford :
Elsevier Butterworth-Heinemann,
2005.
|
Klassifikation | |
Ämnen | |
Mer information | Brian D. Smith |
ISBN |
0-7506-6248-4 |