The thesis is project based and the concrete outcome is a brochure for the Church of Sacrifice in Pyhämaa Finland. The church of Sacrifice is a wooden church from the 1600s that holds the paintings of Christian Wilbrandt. I worked at the church as a guide and observed the lack of an English brochure for the international visitors, and that sparked the idea for my project-based thesis.

For theory base religious tourism was researched to better understand the phenomenon, brochure making fundamentals were learned so a good brochure for the church could be made, and of course a lot was read about the church itself to write the brochure.

Religious tourism is popular for pilgrims and non-religious people alike, and it is not uncommon for pilgrims to be outnumbered by tourists at sacred sites. Due to this it does not come without negative effects.

Religious tourism has been around in Finland for a long time too, as in the olden time going to church was a small pilgrimage in itself, as people could not go there often living in the woodlands. Today small pilgrimages in the form of church paths and -walks have made a new arrival. The church is usually one of the most important landmark buildings, and roadside churches have made seeing them even more accessible.

After learning the basics of the theory, the brochure making process started. New pictures were taken of the church, and Canva graphic design website was used to create the brochure. Information was gathered and text formatted, then the layout was finished, and the brochure sent out for feedback. Corrections were made accordingly, and the brochure was ready for distribution. The new brochure is in English and Finnish.